Cultural imperialism is important for fledgling right wing movements

“If you want to tell people the truth, make them laugh, otherwise they’ll kill you.” – Oscar wilde

The left won in the sixties because of entertainment. Reasoned arguments are great but it’s a lot more effective to go through entertainment . Woodstock , and bands like the beatles helped move the hippie movement along . If a right wing movement wants to be a threat to the left’s cultural hegemony. It has to have entertainment to go along with it’s reasoned arguments.You’re not going to sway everyone with an essay and a list of citations.  The rise of Donald trump and the movement that surrounds him is rising due to a combination of reasoned arguments and entertainment . The memes , music , and comedy are propelling them into the mainstream. The status quo in both major parties are afraid of the rising  usa first sentiment . For the first time in over 50 years that they’ve had a genuine threat to their power. This is basically why the libertarian movement failed to gain any real traction. They relied heavily on facts and neglected entertainment. Sure, you can point to some libertarian rapper or a popular ball meme page. But they caught on way too late. If libertarians started making an effect on the entertainment side back in the early years in the movement . Maybe they wouldn’t still be stuck in the fringe end of the spectrum. But the current trend is nationalism and populism all across the west. You see it in the united states and europe. Brexit , and Donald trump are the most well known examples of this. I don’t know how much of a role entertainment played in the brexit debate. But in the case of the USA it has . Aesthetics are very important to movements that desire political power. Offering a new culture along with ideology helps things along .

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